Showing posts with label FDI. Show all posts
Showing posts with label FDI. Show all posts

Tuesday, May 7, 2013

Is Wal-Mart Losing The Plot?

The US retailer has turned soft on its initial aggressive plans for India. Are infrastructure bottlenecks and a far-from-ideal FDI policy in retail thwarting its growth ambition?

The government’s decision to allow 51% FDI in multi-brand retail and 100% FDI in single-brand retailing, though subject to riders, have brought good tidings for large international retailers eagerly waiting to tap into the estimated $500 billion Indian retail market. But even three months after the announcement of the policy, the Bentonville, US-based Wal-Mart, which has been plying wholesale retail in India since 2009, has not disclosed any concrete plans about how it intends to move forward on capitalising on the new retail regime. The company currently operates only wholesale stores in India via its joint venture with Bharti Enterprises, but it has so far been the most aggressive foreign supermarket operator in India, operating 18 cash-and-carry stores, selling to smaller retailers such as vegetable vendors, hospitals, restaurants and other firms.

The company expects to open its first consumer retail store selling directly to the public in 12-18 months, aiming to turn a profit in 10 years, something it could manage in China only after 12 years, where it operates over 350 stores. As of December 31, 2011, the overall losses of Bharti Walmart totalled Rs 7.65 billion. During the year, it posted over 140% increase in sales y-o-y at Rs 18.76 billion, but its net loss rose 66% to Rs 2.77 billion. The company is targeting $1 billion in sales in India by 2013-14.

According to the Investment Commission of India, the retail sector is expected to reach almost $660 billion by 2015. But instead of seizing on this consumer retail opportunity, the American retail giant finds itself entangled in an unsavoury controversy related to alleged payment of bribes in the country, which is a violation of US anti-bribery laws. The payments involve forking out “facilitation payments”, or “speed money” – or bribes – to advance the process to obtain 40 to 50 government licenses to set up retail stores. The US Foreign Corrupt Practices Act makes it a crime for US corporations and their subsidiaries to bribe foreign officials to win or retain business abroad.

With allegations flying thick and fast, and to avoid getting sucked into this vortex deeper, the company instituted a probe, which has led to the suspension of its chief financial officer as well as its entire legal team in the country. The development comes at a challenging time for Wal-Mart in the country, with political pressure mounting against the Congress-party’s drive to open up the retail sector to foreign investment.

To compound Wal-Mart’s woes, its investment of $100 million in a domestic unit owned by its wholesale joint-venture partner Bharti Retail is also being investigated by India’s Enforcement Directorate for possible infraction of the country’s foreign exchange rules. Wal-Mart’s investment in Bharti Retail has come under the scanner amid allegations that the former may have entered India’s front-end multi-brand retail business surreptitiously two-and-a-half years before the government actually permitted foreign investors in the sector.
 

Source : IIPM Editorial, 2013.
An Initiative of IIPM, Malay Chaudhuri
 
For More IIPM Info, Visit below mentioned IIPM articles
 
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Friday, April 19, 2013

Where’s your online arm?

The growth of online business is ushering in a quiet revolution in the retail industry in India as young consumers are adopting it in large numbers, drawn by the convenience and other advantages it offers.

Even as India Inc. keeps its fingers crossed on the eventual outcome of foreign direct investment in retail, a quiet revolution is already brewing in the sector. With FDI in retail still on tenterhooks, foreign mega retailers such as Wal-Mart, Tesco and Carrefour are still waiting in the wings. On the other hand, things aren’t exactly hunky-dory for domestic retail giants like Future Group, Spencer’s and Shoppers Stop. Other than having to constantly juggle around to maintain healthy bottom lines, these players are also beset with rising commodity costs, high rentals and squeezed profit margins. But away from the glare and glitz of Big Retail, the likes of Ebay, GroupOn and Amazon, not to mention a host of homegrown online shopping portals like Flipkart and Snapdeal, have been slowly and steadily upping their business stakes in the flourishing Indian Retail Bazaar.

Desi e-commerce sites like homeshop18.com, snapdeal.com, Mydala & futurebazaar.com are all mopping up significant growth in sync with the growing trend towards online retail in India, which is clocking over 40% growth yoy. Already, flipkart.com has achieved a billion dollar valuation, and is registering 15,000 units in daily sales. In fact, the popularity of online shopping sites in India reflects international trends. In America, during the annual shopping spree prior to the Thanksgiving season in November, a study revealed that 39% of consumers bought goods online compared with 44% who visited local stores and hypermarkets. Clearly, online retail has emerged as a huge disruptive force for retail worldwide.

According to various reports by industry bodies like Assocham and IAMAI, the market size of the Indian e-commerce industry is expected to be around $10.3 billion by December 2011 (of this online retail is still a small part at around $800 million, and predicted to reach roughly $1.5 billion by 2015). The size of e-commerce globally is well over $700 billion. The online retail market is worth over $240 billion in Europe, over $170 billion in the US (expected to touch $250 billion by 2014), and roughly around $76 billion in China.

In India, the share of online retail is currently modest in comparison to the roughly $520 billion Indian retail space - the largest contributing sector to the Indian GDP with over 15% share. But as 3G mobile and broadband penetration grows, and people’s (especially youths) shopping behaviour evolves, consumers will increasingly opt for online shopping to save time and convenience. A further allure in the form of good discounts adds to the attraction. Already India’s internet penetration has crossed 120 million or about 10% of the population, though in-home Internet usage is still low.


Source : IIPM Editorial, 2012.
An Initiative of IIPM, Malay Chaudhuri
For More IIPM Info, Visit below mentioned IIPM articles
 

Sunday, March 17, 2013

“Business Dynamics have Changed”

Chairman and CEO, ITC Ltd, in an Exclusive Conversation with B&E’s Bhuvnesh Talwar & Ashutosh Harbola reveals the Path to Sustainability
 

After the economic liberalisation in 1992, almost everything changed – right from the attractiveness of the Indian market to the business dynamics. Competition is now so intense that it’s becoming difficult to keep a tab on India’s growth story. But one thing that has remained unchanged is the unfazed growth of ITC. In an exclusive interaction with B&E, Y. C. Deveshwar, the man who has been central to this growth saga, emphasises on the need for India Inc. to move on the path of CSR and calls for policies focusing on inclusive growth in order to achieve growth & long-term sustainability.

B&E: Do you think being based out of Kolkata has been a disadvantage for ITC Group?
Y. C. Deveshwar (YCD):
There is no disadvantage of being in Kolkata because we are a national company. We have a national footprint and great brand recognition. So, it does not matter where we are based.

B&E: How challenging has it been to sustain and lead in a vibrant and dynamic market like India?
YCD:
It has been an eventful journey and, in fact, ITC has strengthened in India. As a company we have been able to understand the consumer mindset, and the processes which we have laid down have enabled us to analyse the customers’ psyche and come up with valuable consumer insights. It is because of these insights that we have been able to compete with multinational players.

B&E: So, which key marketing strategies has ITC focussed on to understand the market better?
YCD:
Marketing strategies are not constant. They are dynamic in nature and change as the market evolves. Understanding what a consumer wants is a tough job. But figuring out what the consumer would want in the future is a more challenging task. However, we have been successful in precisely achieving this and it lies in the heart of our every strategy.

B&E: FDI in retail has been creating waves in the political and business circles. What are your views on the relaxations given to foreign players in this sector?
YCD:
We are not in the business of retail so these relaxations do not affect us directly. But we need retailers anyway and therefore healthy competition is always good. With this, the government has provided a fair business environment to thrive on.


Source : IIPM Editorial, 2012.
An Initiative of IIPM, Malay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles