Showing posts with label SUV. Show all posts
Showing posts with label SUV. Show all posts

Sunday, January 13, 2013

A swipe at the wipe

Give up using toilet paper, and save the planet!

People who are conscious about global warming, and know exactly how our pursuit for comforts is adding on to the problem, usually frown at those driving around town in SUVs, but even they would find it hard to believe that toilet paper is contributing even more to the problem than those fuel-guzzling cars! Yes, believe it or not, in order to save the planet Americans and people around the world will have to learn to clean their derriere with something other than the rolls of soft, white toilet paper! What’s more, in US, a 3% excise tax on toilet paper is being proposed under the Water Resources Protection Act too, as the tissues end up in waste water and need treatment by sewage treatment plants!

Leaving aside clay and stone, sponges and salt water, people in USA began to wipe their behinds with paper about 150 years ago, and today, perhaps as a result of globalisation, people around the world have begun to emulate the Americans. So, while an average American uses 57 squares a day and 50 pounds of toilet paper in a year, the real growth is being experienced in developing countries. But the cost of using tissue paper is immeasurable, as apart from tree farms and previously logged second-growth farms, they are being made from the centuries old Canadian boreal forests. While toilet paper made from recycled fibres is available, people choose to not use them as these are coarse, and in order to keep enjoying the softer, fluffier paper, we’re happily trading our wild forests, which are incredibly important for maintaining the ecological balance – for removing greenhouse gases from the air, and for providing habitat and water purification systems to thousands of species. These finer rolls of paper also require more water and more toxic chlorine bleaches for their manufacture.
 

Source : IIPM Editorial, 2012.
An Initiative of IIPM, Malay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).

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Thursday, January 10, 2013

" We want to be no. 1”

B&E: What was the vision of Hyundai India when you started off?

HSL:
We clearly wanted to be the number one passenger car manufacturer in the country (when we arrived) and today we are at the second spot with a 20% market share (passenger cars), which we are planning to take forward to 22% by the next year.

B&E: Any key learnings you would like to talk about from the Indian market?

HSL:
When we entered India, we never realised that the Indian consumer is very focused on the family and looks for a family car; but after some time, we launched products on the same lines and the result is in front of everyone.

B&E: What will be your one line suggestion for a MNC entering the Indian market?

HSL:
India is a market with a very high potential, you just need to focus on your target segment.

B&E: What are your future plans?

HSL:
We are the largest exporters of passenger cars in the country and going forward, we want to make India a small car hub.

B&E: Hyundai still lags in the SUV segment; how are you going to address that?

HSL:
We are doing a feasibility study right now and most probably, one new SUV will be introduced by next year.

B&E: How are the work conditions now at your plant after the strike?

HSL:
It was just a small labour dispute, which has been taken care of. We are looking at competitive pricing for the i20 and will shift some portion of its production next year. While India will remain as the main production hub, the European orders for the car will be met from the new facility.


Source : IIPM Editorial, 2012.
An Initiative of IIPM, Malay Chaudhuri
For More IIPM Info, Visit below mentioned IIPM articles.